Career and Professional Development

School of Continuing Studies

Graduate Certificate in Public Relations Management

Objectives

The Graduate Certificate consists of four required three-credit courses and one three-credit elective course. As a person with a Bachelor of Commerce degree, which provides a solid academic background in business, this 15 credit program is designed to provide you with the specialized knowledge you need for today's changing business world in the shortest possible time.
In addition to the admission requirements for Graduate Certificates, students must have a Bachelor of Commerce degree (or equivalent) with a minimum CGPA of 3.0 out of 4.0 or 3.2 out of 4.0 in the last two years of full-time academic studies.

NumberTitlePrerequisitesAvailable Times
 Spring/Summer
2015
Fall
2015
Winter
2016
Spring/Summer
2016
4 REQUIRED Courses:
CPRL 510Fundamentals of P.R.  MONMON 
CPRL 520Applied P.R. CommunicationCorequisite: CPRL 510  TUETUE 
CPRL 530Internal Stakeholder CommunicationCorequisite: CPRL 510 and CPRL 520 THU  
CPRL 531Media Context and ApplicationsCorequisite: CPRL 510 and CPRL 520  THU 
1 COMPLEMENTARY Course to be chosen from the following:
CGM2 510Project Management: Tools and TechniquesRestriction: Open to students currently in a graduate program. Not open to Special Students.MON/SAT TUE/THUTUEWEDMON/SAT TUE/THU
CPRL 515Fund-Raising and Philantrophy WED  WED
CPRL 532Public Relations Event Management  SAT  
CPRL 535Public Opinion and Public PolicyCorequisite: CPRL 531  MON 
CPRL 542Financial CommunicationsCPRL 530 and CPRL 531    
CPRL 543Diversity and Community Relations