Career and Professional Development

School of Continuing Studies

Graduate Certificate in Public Relations Management

Objectives

The Graduate Certificate consists of four required three-credit courses and one three-credit elective course. As a person with a Bachelor of Commerce degree, which provides a solid academic background in business, this 15 credit program is designed to provide you with the specialized knowledge you need for today's changing business world in the shortest possible time.

In addition to the admission requirements for Graduate Certificates, students must have a Bachelor of Commerce degree (or equivalent) with a minimum CGPA of 3.0 out of 4.0 or 3.2 out of 4.0 in the last two years of full-time academic studies. Applicants must also have a minimum of three years recent, relevant work experience in public relations or the communications industry. All applicants must provide their curriculum vitae and two letters of reference.

NumberTitlePrerequisitesAvailable Times
 Fall
2016
Winter
2017
Spring/Summer
2017
Fall
2017
4 REQUIRED Courses
CPRL 510Fundamentals of P.R. MONMON  
CPRL 520Applied P.R. CommunicationCorequisite: CPRL 510 TUETUE  
CPRL 530Internal Stakeholder CommunicationCorequisite: CPRL 510 and CPRL 520THU   
CPRL 531Media Context and ApplicationsCorequisite: CPRL 510 and CPRL 520 THU  
1 COMPLEMENTARY Course to be chosen from teh following:
CGM2 510Project Management: Tools and TechniquesNot open to Special StudentsTUEWED FRI/SATSAT 
CPRL 515Fund-Raising and Philantrophy   MON/WED 
CPRL 532Public Relations Event Management SAT   
CPRL 535Public Opinion and Public PolicyCorequisite: CPRL 531 WED