Career and Professional Developement

School of Continuing Studies

CPRL 531 : Media Context and Applications

Course Description

Context in which media operate (regulation, ownership, pratical constraints). Building relationships with journalists. Media theory and current trends in media uses and technology. Strategies and tools for communicating through media, including message development, spokesperson training and media events. Crisis and risk communications.

Prerequisites

CPRL510: Fundamentals of P.R.
CPRL520: Applied P.R. Communication

This Course Is Not Offered During Spring/Summer 2015 Term
This Course Is Not Offered During Fall 2015 Term
Available Section(s) for Winter 2016 Term
SectionCRNDay OfferedLocation
CPRL 531/781 THUTBA
The tentative timetable is not yet available for the Spring/Summer 2016 Term