CPRL 531 : Media Context and Applications
Context in which media operate (regulation, ownership, pratical constraints). Building relationships with journalists. Media theory and current trends in media uses and technology. Strategies and tools for communicating through media, including message development, spokesperson training and media events. Crisis and risk communications.
PrerequisitesCPRL510: Fundamentals of P.R.CPRL520: Applied P.R. Communication
|Available Section(s) for Winter 2018 Term|
|CPRL 531/781||10660||THU||ENGTR 0070|
|This Course Is Not Offered During Spring/Summer 2018 Term|
|The tentative timetable is not yet available for the Fall 2018 Term|
|The tentative timetable is not yet available for the Winter 2019 Term|