CPRL 531 : Media Context and Applications
Context in which media operate (regulation, ownership, pratical constraints). Building relationships with journalists. Media theory and current trends in media uses and technology. Strategies and tools for communicating through media, including message development, spokesperson training and media events. Crisis and risk communications.
PrerequisitesCPRL510: Fundamentals of P.R.CPRL520: Applied P.R. Communication
|This Course Is Not Offered During Spring/Summer 2015 Term|
|This Course Is Not Offered During Fall 2015 Term|
|Available Section(s) for Winter 2016 Term|
|CPRL 531/781|| ||THU||TBA|
|The tentative timetable is not yet available for the Spring/Summer 2016 Term|