Career and Professional Developement

School of Continuing Studies

CMRK 235 : Digital Media Marketing

Course Description

Electronic marketplaces and their evolving role in Internet business. New channels of marketing, including social media, advertising and communication. Planning, executing, and managing e-commerce. Web analytics, customer analysis, search engine optimization, search engine marketing and issues of permission and privacy.

Prerequisites

CMRK200: Fundamentals of Marketing

This Course Is Not Offered During Winter 2018 Term
This Course Is Not Offered During Spring/Summer 2018 Term
The tentative timetable is not yet available for the Fall 2018 Term
The tentative timetable is not yet available for the Winter 2019 Term