Career and Professional Developement

School of Continuing Studies

CMRK 230 : Personal Selling and Customer Services

Course Description

Introduction to theories and practices of personal selling and delivery of effective customer service. Relationship, product, customer and presentation strategies. Measurement of service quality, feedback, conflict resolution, and management of customer expectations.

Prerequisites

CMRK200: Fundamentals of Marketing

This Course Is Not Offered During Winter 2018 Term
This Course Is Not Offered During Spring/Summer 2018 Term
The tentative timetable is not yet available for the Fall 2018 Term
The tentative timetable is not yet available for the Winter 2019 Term