CMIS 544 : Digital Marketing Automation, Planning and Technol
Covers the fundamental concepts needed to develop a digital marketing plan. Enables students to gain an understanding of market behaviour, translation of corporate goals into digital marketing objectives, basic overview of various strategic approaches to align to objectives, as well as implementation and control.
|Available Section(s) for Winter 2017 Term|
|CMIS 544/761||2043 ||TUE||ENGTR 1090|
|This Course Is Not Offered During Spring/Summer 2017 Term|
|The tentative timetable is not yet available for the Fall 2017 Term|
|Available Section(s) for Winter 2018 Term|
|CMIS 544/761|| ||TUE||TBA|