Career and Professional Development

Course Synopses

CGMG 318 : Selling Models and Business Negotiation

Course Description

Application of selling models to effectively harness digital media to convert online prospects into customers and retain them using Internet resources. Strategies to build long-term partnerships with online and traditional customers and promote new ventures through search engine optimisation (SEO) to achieve business and marketing objectives. Application and practice of the business negotiation process and strategies for traditional and online stakeholders.


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This Course was not Offered During Spring/Summer 2022 Term

Available Section(s) for Fall 2022 Term
Section CRN Day Offered Location
CGMG 318/741 1727 SAT Campus .

The tentative timetable is not yet available for the Winter 2023 Term

The tentative timetable is not yet available for the Spring/Summer 2023 Term